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Social | SYMPATHETIC PRICING | Consumer Trend Briefing | June 2014

Get ready for a wave of imaginative discounts that relieve lifestyle pain points, offer a helping hand in difficult times, or support a shared value.Read the SYMPATHETIC PRICING Consumer Trend Briefing from »  read more » | NEW AFRICAN NARRATIVES | Africa Trend Bulletin | May 2014

Across the continent, Africans are renouncing the age-old labels, clichés, and stereotypes placed upon them. And they’re refusing to be defined by the part of the pyramid they inhabit, their spending ability, or economic stature.
Instead, Africans today are forming new identities and tribes based on their own definitions, interests, passions, aspirations and lifestyle choices.  read more » | INTERNET OF CARING THINGS | Consumer Trend Briefing | April 2014

Time to think beyond the ‘Internet of Things’. Consumers are embracing a network of connected objects that actively care for their physical and mental wellbeing, homes, loved ones and more.Read the INTERNET OF CARING THINGS Consumer Trend Briefing from »  read more »

March 2014 South & Central America Trend Bulletin | EMPATHETIC PRICING

In 2014, South & Central American consumers are refusing to face daily pain points alone. Instead, they’re turning to brands that provide relief in the form of flexible (& imaginative) pricing and discounts. Check out the 'painkillers' from Coffee Lab, PlayArte, Coca-Cola Chile, Opticolor and more.  read more »

March 2014 Africa Trend Bulletin | SEED FUN

Driven by ability, curiosity or necessity, Africans are busy inventing and reinventing almost everything. Organizations that fuel this endless rush towards – and participate in – SEED FUN will attract love and attention from all consumers, not just the individuals and startups they help.Read SEED FUN »  read more »